How big a deal is weather hype in the world of forecasting?
Well for anyone who has seen or experienced those over-hyped forecasts, it can be a challenge. It interferes with plans, creates unneessary worry, and all the while — does so for the gain of clicks, traffic, or recognition.
For forecasters like FLX Weather Founder and Meteorologist Drew Montreuil combating against ‘weather hype’ has become a mantra. It fuels the business venture he started over a decade ago, which has grown into one of the largest, most-trusted sources for forecasting in the region.
On Friday, Montreuil was in-studio talking about forecasting, the challenges around it, weather hype, and even some changes to the National Weather Service warning system.
Local meteorologist Drew Montrueil of FLXWeather.com is in-studio to talk about the unique challenges of forecasting weather in the Finger Lakes and the business behind his popular local weather website.
Join Jessica Lahr, Jim Sinicropi, Josh Durso and Jessamy Uticone to run down your week and upcoming weekend in the Finger Lakes. This week they discuss how our weather coverage at FingerLakes1.com sparks so much passion and controversy, first impressions of del Lago’s new concert venue, and Comicon is coming to the Fingerlakes Mall.
Memorial Day Weekend in the Finger Lakes is here and so is the unofficial start of summer. This week’s top stories include two tragedies in Wayne County, a Victor store owner accused of secretly videotaping customers and a run on the Willard Psychiatric Center in Seneca County. Also, a look at the week’s top local photos and all the events scheduled in Waterloo, the Birthplace of Memorial Day.